Beware COVID-19’s 2nd Wave! Is Now Time for 3 Businesses – Malls, Hospitals, and Condos to Quickly Create “Phase 4” Post-Lockdown New-Normal Practices to Boost Customer Confidence Upon Using Services with Contactless Intelligent Parking Innovations.
The Blue Parking, a smart parking management system innovation startup, an affiliate of Bluebik Group, pointed out that with the fourth phase of easing the Covid-19 lockdown following the improving COVID-19 pandemic situation, people start to resume their normal lives in public while adjusting to a new normal where they have to maintain social distancing and other measures so as to feel confident about the safety of their lives when traveling to places. The firm suggested to the 3 businesses – malls, hospitals, and condos – to quickly start adjusting themselves to gain consumer confidence and persuade customers to return to use the services without worrying about their safety by employing a contactless intelligent parking management system technology.
Mr.Nattapat Techa-atik, the Managing Director at the Blue Parking, the smart parking management system innovation based on Internet of Things (IoT) technology that creates an effortless parking experience, revealed that with the easing of the lockdown, the reopening of public places and the resumption of outdoor living lifestyles, the COVID-19 is creating a new normal to everyone as we all know that, from now on, our daily life will never be the same.
Hence, there is no doubt that the business sector needs to adjust itself to the new normal being experienced by its customers or consumers so that they can feel a sense of safety and their life will not be at risk when spending time outdoors. In this digital disruption era, technologies can be used to develop innovations to help reduce restrictions or obstacles and respond to consumers’ changing needs and behaviors.
Blue Parking had the view that currently there are 3 main businesses that should start and speed up changes to assure their consumers or customers that they will be safe at the very first steps of using the services through the reduction of contact points or meetings as a way to maximize social distancing.
1. Malls are turning to touchless innovations. (Touchless Innovation)
Malls need urgent adjustments to embrace the easing of the lockdown measures as people are allowed to use services under the new normal. Adoption of contactless technologies is encouraged through, for example, development of applications, QR code scanning systems, and body temperature screening cameras or smart robots, to analyze risks or anomalies which will be sent and processed real-time through Cloud AI. This is to ensure that there are safety measures available for service users.
“Nowadays, when going to a mall, service users not only have to handle the new normal way of living with supporting technologies, but also need to know how to guard themselves and ensure minimal contact. For example, some shopping malls have developed sensor systems or replaced elevator buttons with foot pedals. People should also consider using digital e-payment to curb contact with cash,and maintain personal hygiene and disinfection despite the availability of the disinfection service areas. Getting tickets from dispenser machines or humans also encourages a chance of infection and no one can guarantee the cleanliness of the reused tickets. The malls should urgently address this key issue by adopting measures or technologies to support the service users so that they can feel less worried and secure,” said Mr.Nattapat.
2. Hospitals must minimize times spent at the premises.
Hospitals are places where cleanliness and confidence of service users are priorities. However, they are also centers of diseases with people coming for different treatments. Thus, hospitals must prepare themselves to assure service users that the places are satisfactorily clean and safe. Also, service users’ times at hospitals must be kept down to minimal levels.
Currently, medical services are being equipped with new technologies to offer treatments under the new normal. For example, patients with past medical records or regular meetings with doctors can now receive new medical services that require no traditional physical visits. They just report their symptoms or consult with doctors through online channels of the hospitals via video calls or chat rooms using various online communication programs. This helps reduce crowdedness and chances of infection. Moreover, the medical services become more efficient and faster as each step has been well-planned to ensure quicker services from meeting with officers to seeking treatments with doctors and prescribing medicines.
3. Condos must make residents feel convenient and safe
For condo residents, existing measures must be adjusted. For example, stricter entry-exit controls should be imposed. A new normal for this industry is the way the project developers have to figure out how to make sure that potential buyers won’t feel worried about hygiene, safety and convenience of the property if they decide to move in. Many people live in condos and common areas can be crowded as people come to do activities together. So, designers must think about innovations that lead to touchless environments, such as face recognition scanning system, voice control system, sensors, etc., to help minimize common-touch areas among residents. Management should also raise awareness about self-responsibility after use of common facilities by, for example, setting a code of conduct requiring users to clean sports equipment after finishing their exercise.
However, going forward, condo designs will be changing to accommodate more ‘work from home’ spaces. Or, even when it comes to promoting condos for sale, there could be videos or virtual images to showcase the projects without the need for physical visits. This provides another choice for people to review the projects before making decisions to have a look at the actual sites.
Mr. Nattapat viewed that these 3 businesses all share the same constraint or risk. That is, too little attention is paid to parking management. Parking area is the first place where people come in to use services and have to touch the tickets whether from an automated system or a human. Customers may have to touch money when paying the service fees by cash. This may cause worries to them as they can never be sure if the scanned tickets are cleaned before reuse or they have to physically take the tickets for stamps and pay the parking fees to the officer.
“It is now time for the 3 businesses to be clear about how to address the challenges arising from the new normal by using technologies and how to ensure the minimum of contact during the parking process, so that the customers can feel confident and comfortable about coming in to use the services. Parking area is the first place that can leave a good or bad impression on service users. All these 3 businesses can adopt ‘Automatic License Plate Recognition (ALPR)’ technology that enables accurate recognition of the license plate number of an approaching car. This technology needs no parking tickets for entries or exits or physical contact with the tickets that are handled by many persons. Parking service providers or business owners can also enjoy benefits from the total parking system management solutions which allow them to fix opening-closing hours, manage membership, etc. The technology manages data on a real-time basis using the cloud system and accommodates digital payments with specific QR codes. In the future, further developments of ‘Single Solution’ safety management system through voice control and face recognition are expected. These solutions are keys to the new normal ways of life with social distancing in mind and help us adjust ourselves to any new outbreaks in the future,” concluded Mr. Nattapat.